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New Research Squashes an Industry Norm- Plus Size Designers and Retailers Take Note!

So, brands, I ask you this: Will you continue to use an outdated marketing model or adapt to the new consumer mindset and reap the rewards?~ Ben Barry op-ed in Elle CanadaBefore I go in, let me set the stage for you. This is a long, informative post, s...
Paving the way for Real Women Representation: Ben Barry
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Paving the way for Real Women Representation: Ben Barry

We have seen it over the last year, plus size women sashaying editorial layouts, in fashion forward spreads, highlighting the latest in fashion for our curves.As mentioned earlier this week, the question has been raised whether plus size fashion in mainstr...