By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Curvy FashionistaThe Curvy Fashionista
Notification Show More
Latest News
The Marina Rinaldi Spring Collection
The Marina Rinaldi Spring Collection is Exciting and Bold!
Plus Size Designers
GabiFresh Swim x Eloquii
Upgrade your Swim Life with the GabiFresh Swim x Eloquii Collection!
Fashion and Industry Plus Size Designers
Zelie for she spring collection-Lady Day Ivory
The Zelie for She Spring Collection is Romantic and Playful
Plus Size Designers
Nature's Twist - size inclusive jewelry
Diamonds Are Forever But Are They For Everyone? 5 Size-Inclusive Jewelry Brands
Fashion+Style plus size accessories
Loud Bodies Bridal up through a size 10X
Loud Bodies Drops an Inclusive Bridal Collection up through a size 10X!
Plus Size Designers
Aa
  • News
    News
    Looking the the latest plus size fashion and industry news around designers, influencers, and community happenings? We’ve got you covered with the latest happenings in…
    Show More
    Top News
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Simply Be!
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Simply Be!
    9 years ago
    Spring #TCFStyle Giveaway with Hips and Curves
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Hips and Curves!
    9 years ago
    nordstrom size inclusive
    What’s Missing as Nordstrom (and others) Takes Note of Us, the Plus Size Consumer
    5 years ago
    Latest News
    The Marina Rinaldi Spring Collection is Exciting and Bold!
    6 days ago
    Upgrade your Swim Life with the GabiFresh Swim x Eloquii Collection!
    4 days ago
    The Zelie for She Spring Collection is Romantic and Playful
    6 days ago
    Loud Bodies Drops an Inclusive Bridal Collection up through a size 10X!
    1 week ago
  • Style
    Style
    Yes, plus size style options exist and we are here to share the latest style finds, news, updates, and plus size style tips & tricks…
    Show More
    Top News
    Plus size woman Walking
    LETS TALK: Design Elements in Plus Size Clothes that KILL ME.
    10 years ago
    Duo Boots Giveaway on The Curvy Fashionista
    #TCFTurns5 Giveaway: Step into Style With the Duo Boots Giveaway!
    9 years ago
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Simply Be!
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Simply Be!
    9 years ago
    Latest News
    Diamonds Are Forever But Are They For Everyone? 5 Size-Inclusive Jewelry Brands
    1 week ago
    The Rebdolls Spring Collection Will Make You Swoon and We’ve Found 10 Faves!
    2 weeks ago
    You Oughta Know: What Lo Wants, A Sustainable LA-Based Plus Size Brand
    3 weeks ago
    Need to Update Your Lingerie Collection? Crush by Cacique is bringing the Bold and Bright Newness!
    3 weeks ago
  • Beauty
    Beauty
    Looking for the latest beauty trends, products, and makeup tips and beauty advice for plus size people?! Check out the latest beauty articles on The…
    Show More
    Top News
    Wearing Make-Up To Work, A Bad Thing?
    10 years ago
    10 Products to Fight Chub Rub
    It’s Chub Rub Season—10 Products To Battle It
    6 years ago
    PrescriptivesCustom Blend Foundation
    Celebrating 200k FB Fans- It is a Spring #TCFStyle Giveaway with Prescriptives!
    9 years ago
    Latest News
    The Best 2023 Planners to Keep You Organized and Help You Reach Your Goals!
    3 months ago
    13 Last Minute Beauty Gifts Everyone is Sure to Love
    3 months ago
    TCF Gift Guide: 15 Beauty Stocking Stuffers to Wow and Amaze Your Loved Ones!
    4 months ago
    20 of the Best Beauty Advent Calendars That Will Help You Countdown to the Holidays In Style
    5 months ago
  • Wellness
    Wellness
    Let’s talk about self-care, self-love, body image, and related topics to wellness and life as a plus size person!
    Show More
    Top News
    Torrid's Feature of Tiffany from On The Fatwalk
    The Enabling of Self Loathers and Shame – A Facebook Observation of Torrid
    11 years ago
    Rescue Stress relief
    Finding My Own Rescue Remedy & Taking Better Care of Myself…
    6 years ago
    Plus Size Lingerie: Hips and Curves
    Confidence, Sex, and the Plus Size Woman pt.1
    11 years ago
    Latest News
    Don’t Put Us In A Corner: Why In-Store Access To Plus Size Clothing Matters
    2 weeks ago
    The Dividing Truth Behind B Bellies
    3 weeks ago
    REI Sets a New Standard for Inclusive Fashion for the Outdoors
    4 weeks ago
    Save the Date for The BodCon Virtual Conference!
    4 weeks ago
  • Lifestyle
    Lifestyle
    There is so much more to a plus size fashion lover and we are highlighting the various topics from home, to dating and beyond in…
    Show More
    Top News
    Open Letter Tim Gunn
    An Open Letter: Dear Tim Gunn, Let’s Make It Work
    10 years ago
    2017 MTV Move & TV Awards, chrissy metz, plus size celebrity
    ‘I Wear What I Want, When I Want’: Chrissy Metz Slays In Red at the 2017 MTV Movie & TV Awards
    6 years ago
    Metallic Curves by Photographer Silvana Denker
    Plus Size Art: Metallic Curves by Photographer Silvana Denker
    6 years ago
    Latest News
    The Dividing Truth Behind B Bellies
    3 weeks ago
    Beyond Plus Size Activewear: The Plus Size Outdoor Clothing & 5 Communities To Know!
    2 months ago
    Save these 5 Plus Size Halloween Costume Tips from a Few Plus Size Cosplayers!
    5 months ago
    12 Places to Shop for Plus Size Halloween Costumes & Our Faves!
    6 months ago
  • Culture
    Culture
    Yes there is a plus size culture and we are here to share and celebrate it from entertainment to movies, we are talking about it!…
    Show More
    Top News
    25 women of color e1615188552216
    25 Women Of Color Who Paved The Way for Body Positivity & Plus Size Fashion
    2 years ago
    Dear Terri, Ven Budhu, and Project Runway….
    11 years ago
    Plus+ Coffee table book
    Because We Love a Great Book, Here are 30+ Plus Size Centered Must-Reads! 
    5 years ago
    Latest News
    Get To Know The Big Grrrls Cast! The Plus Size Dancers Competing For A Spot On Stage.
    1 year ago
    6 Easy Date Ideas For Every Budget
    1 year ago
    The Unfiltered Brilliance of Ryan Ken Acts
    1 year ago
    Unlike Hollywood’s Latest Portrayal of Her, Stagecoach Mary was Not Skinny, And She Wasn’t Light-skinned
    1 year ago
  • Shop TCF
Search TCF
More
  • Events
  • Curvy & Plus Size Fashion Resources
  • About The Curvy Fashionista
  • Advertising
  • Contact
© 2008- 2023 · by TCFStyle Media · All Rights Reserved ·
Reading: Say it Ain’t So! Eloquii Closes ALL Physical Stores, Moving Back to Online Only
Aa
The Curvy FashionistaThe Curvy Fashionista
  • News
  • Style
  • Beauty
  • Wellness
  • Lifestyle
  • Culture
  • Shop TCF
Search TCF
  • About
  • News
  • Style
  • Shopping
  • Wellness
  • Beauty
  • Lifestyle
  • Write for TCF
  • Contact
Sign In Sign In
Follow US
  • Login
  • Community Guidelines
  • Style Star Ambassadors
  • TCFStyle Influencer Network
  • Advertise With Us
  • Contact
© 2008- 2021 · by TCFStyle Media · All Rights Reserved ·
Fashion and Industry

Say it Ain’t So! Eloquii Closes ALL Physical Stores, Moving Back to Online Only

Marie Denee
Last updated: 08/28/2020
By Marie Denee 6 Min Read
Share
Keeping it Cozy in These Eloquii Lounge Wear Finds!

This pandemic has done a number to retail and it seems that we have yet to see its full effect on plus size fashion. With Catherine’s being sold to City Chic, Lord & Taylor closing its doors and Addition Elle folding, it is a trying time. So, when we heard the news that Eloquii is closing ALL of their physical stores, this one hurt.

As soon as we just got our Eloquii location in Atlanta, the Rona taketh away. We had a moment to catch up with Eloquii CEO, Mariah Chase to gain a little more insight with this change… 

- Advertisement -

We are so grateful to our loyal customers who continue to shop with us online, even after we closed our five retail locations due to COVID-19 back in March. Like many small businesses, we’ve spent the last few months adjusting to this new reality, and we decided to take ELOQUII back to its roots as an online only retailer.

While we will permanently close our five retail stores, we continue to invest in our business and will remain a fashion destination for women sizes 14-28 at ELOQUII.com and through our new rental service at ELOQUII Unlimited.

We are working with all affected associates to help them find their next opportunity, either at ELOQUII, one of our parent company’s brands or somewhere else as well as support them due to the economic uncertainty from this unprecedented pandemic. -Eloquii CEO, Mariah Chase

- Advertisement -

In an email and blog post on their Style & Substance blog, Eloquii shares the news:

Eloquii Closes ALL Physical Stores due to The Rona

While they are NOT closing the online site (amen), I do hope that this is a temporary thing for them.

What Eloquii Should Think About

I am not sure if you caught that they are going to help employees get placed. Good on them. But this leaves an even more progressive opportunity for them:

Eloquii, this is YOUR TIME to hire a few folks of color to your headquarters. A GREAT TIME. Your marketing, social media, design, and visuals team could definitely benefit here! Not only do you preserve morale, but you also help address community challenges to increase HQ diversity. 

- Advertisement -

Just saying… 

Eloquii Unlimited Plus size subscription Box

Also?

As folks try to strategically plan for 2021, this means that Eloquii has to be more visible than ever, offline.

Think: supporting plus size industry events, pop up shops, or their own hosted events. Eloquii, you have to be present.

Eloquii Unlimited Plus size subscription Box

This goes for all the other retailers.

If online is the only place we can experience you, you are going to have to make a strong offline effort as well.

This is so sad.

Keeping it Cozy in These Eloquii Lounge Wear Finds!
Eloquii Lounge Wear Collection

Especially as we are experiencing such a monumental exodus of plus size retailers to shop in person. When you look at where a plus size person can go and shop, the physical places are extremely limited.

Lane Bryant is closing a portion of their doors. Avenue moved to online only, and with the absence of Catherines and now Eloquii, where does one go?

We do have a few places to shop offline, but in comparison to mainstream fashion, the options are discouraging… if you only focus on those retailers…

Granted, many of us are still holing up at home, but after this all clears? Where does one shop, in person?

While there are still a handful of retailers we can visit, unfortunately, no experience is treated equally. One location can have a full presentation with plus size mannequins and amazing merchandising. While another location can be tucked away on two racks in the back.

As we have shared in past articles, this is why it is even more important to support our indie plus size businesses and brands. This means the plus size boutiques. The resell stores, fashion forward boutiques, and designers with showrooms.

Yes, they do exist.

Eloquii Spring suiting- Plus size spring style tips with Timothy Snell
Image via Eloquii Instagram

The news of Eloquii shutting its physical stores hurts. BUT! We are working on something to help you navigate all of these changes… 

The retail industry as a whole taking hits left and right. It was bound to takes its turn on the plus size fashion space. I just don’t like this. 

But. BUT!

As this does make us sad… we are a resource and community!

Please share with us where you shop offline, so that we can give them love!

TAGGED: eloquii, Plus size boutiques, plus size shopping tips
Share this Article
Facebook Twitter Pinterest LinkedIn Email Copy Link Print
1 Comment 1 Comment
  • Allie says:
    September 22, 2020 at 2:33 am

    It’s hard to make an impression with only five physical locations. I live in Houston and our Eloquii was in the Galleria Mall where I’m sure the rent was beyond sky high. The Galleria is just west of downtown and is very upscale–they’ve got a lot of designer stores (Louis Vuitton, Prada, etc) and only a handful of stores like Gap and Express that are more affordable. Based on Eloquii’s demographic and pricing, I think they might have lasted at a midrange suburban mall. The couple of times I went there, I noticed that they sold everything at retail price so the website was undercutting them. Women are not going to the mall to buy a shirt for double the price, especially since we usually have to buy everything online anyway. If you’re not going to match online prices, then you need to get more creative. Maybe have a capsule collection each season that’s an in-store exclusive. I’ve been following your site for almost 10 years now and I remember when Eloquii was an offshoot of The Limited. It just feels like plus retailers keep doing the same thing over and over again, expecting different results.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Latest News

The Marina Rinaldi Spring Collection
Plus Size Designers

The Marina Rinaldi Spring Collection is Exciting and Bold!

- Advertisement -

You May Also Enjoy

The Marina Rinaldi Spring Collection
Plus Size Designers

The Marina Rinaldi Spring Collection is Exciting and Bold!

Marie Denee By Marie Denee
GabiFresh Swim x Eloquii
Fashion and Industry

Upgrade your Swim Life with the GabiFresh Swim x Eloquii Collection!

Marie Denee By Marie Denee
Zelie for she spring collection-Lady Day Ivory
Plus Size Designers

The Zelie for She Spring Collection is Romantic and Playful

Marie Denee By Marie Denee
Loud Bodies Bridal up through a size 10X
Plus Size Designers

Loud Bodies Drops an Inclusive Bridal Collection up through a size 10X!

Team TCF By Team TCF
Forever 21 x Juicy Couture
Plus Size Designers

Channel Your Y2K Nostalgia with the Forever 21 x Juicy Couture Collection (Yes, in Plus Sizes!)

Team TCF By Team TCF
You Oughta Know: Gia/irl, a Contemporary Plus Size LA-Based Brand
Fashion and Industry

You Oughta Know: Gia/irl, a Contemporary Plus Size LA-Based Brand

Marie Denee By Marie Denee
  • About
  • Advertise
  • Contribute
  • Subscribe
  • Contact
  • Privacy
  • Affiliate Disclosure
Reading: Say it Ain’t So! Eloquii Closes ALL Physical Stores, Moving Back to Online Only
The Curvy FashionistaThe Curvy Fashionista
Follow US

© 2008- 2023 · by TCFStyle Media · All Rights Reserved ·

Removed from reading list

Undo
The Curvy Fashionista Logo
Welcome Back!

Please Sign in to Your Account

Lost your password?