Target's New Active Wear Collection, ALL IN MOTION Includes Plus!

You can never have too many plus size fashion and style options, right? How about a new place to score some plus size active wear? Well, the Target All In Motion collection is a new addition to the plus size active wear scene! Oh, and Big & Tall active wear, too!

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Resolution #1: Bring the Joy Back to Moving Resolution #2: Make Being Active Inclusive Resolution #3: Make All in Motion Accessible You Can Shop All In Motion, NOW at Target.com

Target’s new active wear collection, All in Motion is here to “help all guests celebrate the joy of movement with the introduction of All in Motion, our newest active wear and sporting goods owned brand.”

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Last month, Target introduced this new line, with the help and intel from the Target shopper. This collection has a core mission designed with “a commitment to quality, sustainability and inclusivity.”

After listening to and sweating alongside more than 15,000 men, women and kids across the country, one thing became abundantly clear to us: guests are seeking quality active wear and sporting goods that they trust will perform—at an affordable price.

That’s why we designed our newest owned brand, All in Motion, for the entire family and for all stages of their fitness journey.” Jill Sando, Target senior vice president and general merchandise manager

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All in Motion gives us options from sports bras and leggings to hand weights and yoga mats.

And to show their commitment, they’ve created a few of their own active wear resolutions to help you along your journey, too!

Target’s All In Motion Active Wear Resolutions:

All In Motion Plus Size Active wear — Image via Target

Resolution #1: Bring the Joy Back to Moving

This is where Target gets innovative. All in Motion is an active wear line that they feel is on par with “premium active wear brands.”

Plus Size High Support Zip Front Bra - All in Motion — Plus Size High Support Zip Front Bra – All in Motion at Target.com

You can expect features like wicking, water-resistant, UPF50+ protection and odor-control. Additional details like secure zip pockets and thumb holes in sleeves are standard.

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And for those of you looking for sustainable plus size pieces, the majority of All in Motion active wear “incorporates sustainably sourced materials.”

Men's Soft Gym Hoodie Sweatshirt - All in Motion — Men’s Soft Gym Hoodie Sweatshirt – All in Motion at Target.com

To best serve us, Target’s in-house design team went to work, listening to men, women and kids across the country in all stages of their fitness journey to find out what makes them feel comfortable and confident.

Resolution #2: Make Being Active Inclusive

“With a size-inclusive assortment that incorporates quality, durable fabrics and sustainably sourced materials, we are ringing in the New Year with a new collection that celebrates the joy of movement.” Jill Sando

Not only does All In Motion give us attention to detail and premium fabrications, they are making sure that the plus size and big & tall consumers are included as well. Even the plus size teens can get in on the fun.

All in Motion has been “engineered to fit all body types, and apparel in premium fabrics with a wide range of sizes.”

Plus Size Medium Support Cross Back Shape Bra - All in Motion — Plus Size Medium Support Cross Back Shape Bra – All in Motion at Target.com

Women’s active wear options are available up through a 4X. Up to a 3X for men. And for the kids? Up through a size XXL.

But to take things a step further?

On Target.com, you’ll see models of all shapes and sizes showing off the brand’s fit. BUT the most interesting change? Their marketing campaign will “continue its commitment to no retouching, too.”