Flaws of Couture was founded by Canadian fashion influencer, body-positive advocate, and designer Sasha Ruddock. Originally launched with statement accessories and graphic apparel, the brand evolved into a recognized name within the plus-size fashion community through its commitment to representation, confidence, and inclusive fashion. The label gained attention for its slogan-driven apparel and body-positive messaging…
Dean of Fashion is an independent plus-size fashion boutique founded by Ashley Dean, a boutique owner, stylist, and influencer recognized for creating one of Memphis’s first dedicated plus-size fashion boutiques. The brand was established to provide stylish, trend-focused clothing options for curvy consumers who were underserved by traditional retail. The boutique offers a wide assortment…
Terrance Williams Designs was founded by self-taught designer Terrance Williams, who learned to sew in 2010 and later transformed his passion for fashion, sustainability, and social advocacy into a full-time business. Based in Dallas, Texas, the brand centers ethical sourcing, environmental responsibility, and inclusive design. The label is known for genderless apparel, statement dusters, caftans,…
Elizabeth Suzann was founded in 2013 by Elizabeth (Liz) Pape in Nashville, Tennessee. The brand began as a direct-to-consumer label focused on creating timeless garments made from natural fibers such as linen, silk, hemp, and cotton. Its philosophy centered on producing fewer, higher-quality pieces designed to be worn for years rather than seasons. The company…
Lane Bryant was founded in 1904 by Lena Himmelstein Bryant Malsin, a Lithuanian immigrant and entrepreneur whose original business focused on maternity apparel. As customer demand grew, Bryant recognized the lack of fashionable clothing available for larger women and became one of the first retailers to specifically design apparel for plus-size consumers. The company helped…
Sweet Bitz was founded by designer and entrepreneur Tiffie Starchild as a fashion and lifestyle brand that merges kawaii culture, geek fashion, pastel aesthetics, and plus-size inclusivity. The brand developed a devoted following among customers seeking clothing that embraces both fandom culture and feminine self-expression without sacrificing size accessibility. The company’s collections feature original artwork,…
Founded in Barcelona in 1984 by brothers Isak and Nahman Andic, Mango grew from a single fashion store into one of the world’s largest international fashion retailers. The company operates in more than 120 markets and is known for contemporary European styling, trend-driven collections, and accessible fashion. In 2014, Mango launched Violeta by Mango, a…
Founded in 2019 by sisters Keyondra (a singer-songwriter) and Kimberly Lockett (a wardrobe stylist), Jolie Noire grew out of a desire to see themselves represented in fashion — as both Black and plus size women. The Atlanta brand describes its line as “elevated essential wear”: comfortable, size-inclusive athleisure, graphic tees, and sweatshirts in sizes XS–6XL,…
Onion Cut & Sewn was created by Whitney Mero, a very curvy woman who struggled to find beautifully made, well-fitting clothing in standard retail sizing. The brand makes refined, wear-everywhere essentials — dresses and more — entirely to order, tailored to each client’s exact measurements across an inclusive range of sizes 0–28, with custom lengths…
Justin Alexander debuted as T&G Bridal in Brooklyn in 1946 and has grown into a contemporary designer and manufacturer of mid- to high-end bridal gowns sold through retailers worldwide. The brand is recognized for vintage-inspired designs paired with progressive detailing, rich fabrics, and hand-crafted lace and beading, and its portfolio includes Justin Alexander, Justin Alexander…
Ndiritzy Bridal Couture is the custom design house of Kate Nnonyelu, creating handcrafted, luxury wedding gowns and special-occasion dresses tailored to flatter every curve. Every piece is made to order in any size between 0 and 8X, addressing the chronic lack of beautiful, well-fitting bridal options for plus size and full-figured brides. A Black, woman-owned…
Bethany Calvin launched Sheeek! By Bee in September 2014 after growing frustrated with the limited, unflattering options pushed to the back of stores for plus size women. The self-taught Houston designer builds bold, unapologetic, edgy-chic collections — rich in prints, color, and leather — constructed to accentuate the full-figured body, hence the name “Sheeek.” A…