Need a little inspiration? We are kicking off Plus Size Bridal Week with a spotlight on YOU, the plus size brides who took our breath away and stunned on their big day!
Ya’ll… The Designer Dress Collection is back, and more inclusive than ever! The second installment of Target’s Designer Dress Collection features three incredible designers, Christopher John Rogers, ALEXIS, and RIXO — to deliver more than 70 original and super affordable dresses in bold, beautiful patterns and silhouettes!
The best part?
This exclusive collection is Target’s most size-inclusive limited-edition collection to date, with sizes ranging from XXS-4X!
“With this spring collection, we’re celebrating three incredibly talented and diverse designers, all while creating our most size-inclusive collection of original, quality dresses that we know our guests will love.”Jill Sando, executive vice president and chief merchandising officer, Target
As a size 4X that is VERY used to being sized out of limited edition/designer collections… I am incredibly thrilled by this news!!
Target’s Designer Dress Collection
Meet the designers
Christopher John Rogers founded his label in 2016 and designs clothing focusing on “artful dressing.” He was named the 2019 Council of Fashion Designers of America (CFDA)/Vogue Fashion Fund winner and the 2020 CFDA American Emerging Designer of the Year.
Christopher John Rogers for Target dresses features statement-making styles and bold, bright patterns that celebrate self-expression.
Growing up as an artistic kid in the Deep South, I’ve always aspired to create designs that help the wearer feel their most self-expressive. This partnership is a dream come true – I’ve always admired the Target designer collaborations in the past, and I’m excited to be a part of that legacy.
I’ve had a blast working with the Target team, and I hope this collection of quality, declarative dresses helps Target guests across the country feel their most authentic.Christopher John Rogers, Designer
ALEXIS was established in 2008 by mother-daughter team Alexis Barbara Isaias and Ana Barbara. Their advanced contemporary collections speak to the modern woman: a style icon that embodies effortlessly chic sensibilities in her everyday lifestyle.
The ALEXIS for Target collection echoes the personal style of Alexis – her worldly travels and passion for vintage.
I have always wanted to create a line that resonated with a larger audience of women, and doing it alongside Target is a dream come true. This dress collection is a true reflection of who I am, and every dress was designed with an intention to bring to life my passion to make each and every woman feel beautiful.Alexis Barbara Isaias, Designer
RIXO was founded in 2015 by best friends Orlagh McCloskey and Henrietta Rix out of their living room in London. Featuring vintage-inspired fabrics and easy-to-wear shapes, RIXO aims to create timeless silhouettes that flatter every woman.
RIXO for Target dresses feature flattering silhouettes with eye-catching prints inspired by art, the designers’ travels, and vintage styles.
Designing this collection with Target has been so much fun. We feel lucky to be partnering with the retailer and for the opportunity to connect with their guests of all ages, shapes, and sizes.
At RIXO, we create clothes with the goal of making people feel like the best version of themselves, and the design process for this collection includes the same level of thought and inspiration that goes into our main brand.Orlagh McCloskey and Henrietta Rix, Designers.
Target’s Designer Dress Collection represents the spirit of each designer’s core brand and features bold, bright patterns and statement silhouettes.
The Designer Dress Collection will be available on Target.com and select Target stores this spring and features more than 70 original dress designs, ranging in price from $40-$60.
We cant wait to get our hands on these gorgeous dresses! These prints and bold hues are absolutely stunning! We can’t wait to see the rest of the designs that Target’s Designer Dress Collection has to offer!
Are you excited by this news?? Who has your favorite pieces so far? We seriously love them all!