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PLUS SIZE NEWS UPDATE: The Mango Plus Size Collection- Violeta

Marie Denee by Marie Denee
11 years ago
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The Mango Plus Size Collection Violeta
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More news broke today around theย Mango plus size collection, you know the latest plus size news about Mango that we shared with you a few months back?

And it is a fabulous mixed bag of information!

The Mango Plus Size Collection Violeta

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According to Fashionista.com, Mangoโ€™s extension of sizes will carry sizes 40 to 52 (U.S. 10 to 22?) set to debut in mid-January alongside the storeโ€™s main-line spring collection! If you head over to their website, you can enter in your email address to get the latest news (I just did this too).ย The collection will go on sale at online stores on January 15th and will be available at selected stores from January 17th .

From the looks of the imagery, there seems to be sophistication, class, and a great place to add to our shopping hauntsโ€ฆ BUT, I did say mixed bag right?

With over 400 items planned in its range, this is an ambitious and exciting venture, but get thisโ€ฆ

The Mango Plus Size Collection Violeta

Mango will introduce the plus-size line, Violeta into its seven largest markets! BUT THAT does NOT include the US. Fashionista.com shares that even online, Violeta will only be available in Europe, Turkey and Russia (I am hitting up my international boos stat). GAH!!! Bestill my heart! BUT. I am not mad at thisโ€ฆ I actually like and applaud the way that Mango is doing thisโ€ฆ I mean, if you think about it, Mango is NOT a US brand, so it makes sense that they follow their traffic and demand, and mirror its expansion as their initial roll out. So far, it makes sense.

The Mango Plus Size Collection Violeta

According to the release shared, Mango plans to have the plus size range Violeta featured in 100 stores by the end of 2014, as well as standalone Violeta stores!!! WHAT? You hear that? Another STORE to shop from?

So, for my international lovers, how exciting is this? I already plan on making strategic arrangements with some of my girls over in the UK to ensure my hands get on a few pieces!

What do you think about Violeta? The Name? The Range? The collection shared so far?

Tags: Mangoplus size fashion
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Marie Denee

Marie Denee

Marie Denee is a digital marketing strategist, media aficionado, and plus size fashion pioneer. Known as the โ€œwalking wiki of plus-size fashion,โ€ Marie has spent over two decades empowering women to celebrate their curves while reshaping the paradigm of fashion norms. In 2008, she launched The Curvy Fashionista, a leading plus-size digital media platform, in response to systemic issues within plus-size fashion, including poor merchandising, back-of-store placement, and a lack of size-inclusive design expertise. As Editor-in-Chief, Marie and her team curate plus size wardrobe and style options from top fashion brands, deliver inclusive news content, and host community-centered events virtually and in person.

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Comments 9

  1. divadellecurve says:
    11 years ago

    they actually say itโ€™s up to uk 24 (us 22)โ€ฆ weโ€™ll see.

    Reply
    • Marie Denee says:
      11 years ago

      I updated madame ๐Ÿ™‚ Thank you! But yes, we shall see!

      Reply
  2. Kar Bar says:
    11 years ago

    Iโ€™m disappointed that there is no US store BUT I will purchase from them no doubt. Thanks for the heads up lady!

    Reply
    • Marie Denee says:
      11 years ago

      I know right? But, baby stepsโ€ฆ baby steps and this is really exciting! ๐Ÿ™‚

      Reply
      • Thechaa says:
        11 years ago

        Will the range be available in South African stores?

        Reply
  3. thirties girl says:
    11 years ago

    Iโ€™m happy theyโ€™re introducing a plus size line, but whatโ€™s with the no US availability?!? The US has some of the worst dressed fat women, largely due to hardly any retail and online options to choose from. We need more choices! Mango, your US market is waiting for you!

    Reply
  4. Elisa says:
    11 years ago

    hmmmโ€ฆ Iโ€™m excited, but it doesnโ€™t look especially โ€œyoutfulโ€. Those cardigans look like the same dowdy stuff you find in most plus-size lines. We need edgier, more fun stuff, that still works for everyday, like ASOS Curve! I hope Mango follows their example.

    Reply
  5. Vรฉronique says:
    11 years ago

    that they donโ€™t sell to the US from the start is very understandable, believe me, there are many brands I canโ€™t get over here in Europe ๐Ÿ˜‰ if it works, they will expand โ€“ the thing Iโ€™m curious about is how their fit will be โ€ฆ Mango is a spanish retailer, their sizes are small, and their fit not so good. they claim they will provide for the curvy woman, I hope they can ๐Ÿ˜‰ and I also hope they will not be downstyling this collection in order to keep the prices down โ€ฆ I hope it will be true mango style โ€ฆ so you could say Iโ€™m hopeful but with some reservations ๐Ÿ˜‰

    Reply
  6. Lemonsqueezy says:
    11 years ago

    Thanks for the heads up xโ€ฆ..but to me looks a bit Granny-fied to me.

    Reply

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