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A New Plus Size Denim Brand Coming into Town: Lucky Jeans

Marie Denee by Marie Denee
13 years ago
Reading Time: 3 mins read
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I am excited. I love a great fitting jean, but even better, I love when a premium denim collection launches a plus range with my curves in mind. I have known about this launch for a little bit and NOW I am geeked to share, now that news broke in WWD (the HOLY bible of all things Business and Fashion) that LUCKY jeans is delving into the plus arena!

ย Lucky Jeans in Plus Sizes featuring Tara Lynn

Quite exciting as I remember my very first pair of Lucky Jeans- they were cropped and I found them at Nordstrom Rack in a size 15? I think. They fit sooo well, until I grew out of them! ๐Ÿ™ So, when I learned that Lucky was cutting a true plus fit, I was elated!ย Andย with Tara Lynn as the Face of the Campaign? LOVE.ย 

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So Here is the Scoop with Lucky Jeans:

โ€œWe are particularly excited for the launch of this collection as we recognized a void in the plus-size marketplace for an accessible, premium denimโ€ฆ Our goal is to be inclusive of all body types when creating clothing.โ€- CEO Dave DeMattei

Lucky Jeans in Plus Sizes featuring Tara Lynn
The Lucky Brand will launch Lucky Plus tops and the Ginger jeans for the fall. Tops are available in up to a 3x and the jeans up to a size 24! These will be available both online and in Lucky Stores AND with Nordstrom- this is especially of note, since the jeans used to be available only online and up to a size 18! With nothing over $150, this collection is sure to be both nice on your curves and on your pocket book!

Lucky Jeans in Plus Sizes featuring Tara Lynn

Letโ€™s look at the Lucky Jeans Ginger Jean:

Lucky Jeans in Plus Sizes featuring Tara Lynn

IMG Source

WWD shares that these mid rise (no crack showing) Ginger jeans will be fashioned for us in three cuts!ย  In the fashion-forward skinny, the timeless boot cut, and the fresh straight leg!ย  Not only will we have a variety of shapes to choose from but we will also have a variety of shades and textures- including fallโ€™s popular corduroy!!! ย In the tops, we will have our choice of over 75 styles from tanks and cardigans, to the blouses and denim jackets! How about that for options?!

You can learn more about the Lucky Brand here!

If you want to share your excitement, you can follow Lucky Brand on Twitter and chat with them on Facebook!

I want to know, are you excited about this launch? HOW cool is Tara Lynn looking right now in these jeans? Have you ever had a pair of these? Share with me!

Tags: Lucky BrandTara Lynn
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Marie Denee

Marie Denee

Marie Denee is a digital marketing strategist, media aficionado, and plus size fashion pioneer. Known as the โ€œwalking wiki of plus-size fashion,โ€ Marie has spent over two decades empowering women to celebrate their curves while reshaping the paradigm of fashion norms. In 2008, she launched The Curvy Fashionista, a leading plus-size digital media platform, in response to systemic issues within plus-size fashion, including poor merchandising, back-of-store placement, and a lack of size-inclusive design expertise. As Editor-in-Chief, Marie and her team curate plus size wardrobe and style options from top fashion brands, deliver inclusive news content, and host community-centered events virtually and in person.

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Comments 15

  1. Macoblenz says:
    13 years ago

    Best. Jeans. Ever.ย  Wearing a pair right now!!ย  I canโ€™t wait to see the tops!

    Reply
    • Marie Denee says:
      13 years ago

      Which ones do you have??? Share a picture!ย 

      Reply
  2. ethosspa says:
    13 years ago

    ย It is very fine jeans. I like it so much. I want to add this on my shopping cart.

    Reply
    • Marie Denee says:
      13 years ago

      ๐Ÿ™‚ Me too!!!ย 

      Reply
  3. RebeccaB says:
    13 years ago

    Is there a date on the release yet? ย I am all over at least one of those tops and want to try the jeans, but I have a feeling this line is going to go fast once itโ€™s availableโ€ฆ.

    Reply
    • Marie Denee says:
      13 years ago

      August sooo far, but once it arrives, I will let you know!!!!ย 

      Reply
    • Samantha Strickland says:
      13 years ago

      ย Nordstrom has the bootcut style on their website now: shop.nordstrom.com/S/lucky-brand-ginger-bootcut-jeans-plus/3330705

      Reply
  4. Ashley Rose says:
    13 years ago

    Wow so very very excited about this! Cannot wait to see the colours!

    Reply
    • Marie Denee says:
      13 years ago

      I KNOWWW! I cannot wait either! Who knows what fashions, but from the look of Tara Lynn, great times to be had!ย 

      Reply
  5. Iherana says:
    13 years ago

    ooh. do they have high waisted jeans?ย 

    Reply
    • Marie Denee says:
      13 years ago

      They will have mid rise first to start, hopefully with a great response they will do more! ๐Ÿ™‚

      Reply
  6. Saiaii says:
    13 years ago

    I would pre-order everything! I love lucky but after 2 children I canโ€™t quite squeeze back in to the last pair I bought years ago. I love Lucky because itโ€™s not over the top but still fashionable and cute, I now live in the midwest where fashion is sweats and jeans so this is perfect for this mis placed ny fashion fiend ๐Ÿ™‚

    Reply
  7. Cheryl says:
    13 years ago

    This is fabulous, I canโ€™t wait!!!

    Reply
  8. Ragini says:
    13 years ago

    looking as amazing, very nice outfitting, zeans and jacket color combination is very nice, Thanks for posting it.

    Reply
  9. cheaps shoes says:
    13 years ago

    I like denim so much. I never think my day,my fashion without this. So this is a good news. I like this so much.

    Reply

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