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Why Jaelaun Moses Believes Styling Is About Strategy, Not Size

Curvy Boss Spotlight Jaelaun Moses 8 e1767725743886

Jaelaun Moses is not chasing trends or viral moments. She is a wardrobe stylist first, grounded in strategy, fit, and real life style, and she is building her work with intention.

By day, Jaelaun works as a Training Specialist at Drexel University. Beyond her 9 to 5, she is the founder of Jaè Taj, a styling practice rooted in helping women curate wardrobes that align with who they are, how they live, and how they want to be seen. While she uses digital platforms to educate and connect, her work is centered on wardrobe styling, fashion education, and confidence, not influencing for clicks.

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

Welcome to another edition of our Curvy Boss Spotlight, a biweekly series on The Curvy Fashionista highlighting plus size professionals who are bosses in their own lanes. Professionals building careers, businesses, and visibility in their own right, across industries and disciplines where plus size women are still too often overlooked.

Because you cannot be what you cannot see.

Our last Curvy Boss Spotlight featured Carla Hardesty of Phenomenal Fashions. This week, Jaelaun Moses steps into that spotlight with a story rooted in purpose, passion, and professional style.

She Is a Stylist First. Content Is the Tool, Not the Title.

Although many people may first discover Jaelaun online, she is intentional about how she defines her work. She is not a “creator who styles.” She is a wardrobe stylist and fashion educator who uses content as a tool to teach, reach, and build community.

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

Her focus is not on trend cycles, hauls, or aesthetics for the algorithm. It is on fit, comfort, individuality, and helping women build wardrobes that support their real lives.

“Becoming a Training Specialist is a job. Being a wardrobe stylist is my passion,” Jaelaun shares. “Fashion became my safe place, my expression through my creativity, and a way for me to be confident and authentically me.”

Fashion Was Never Extra. It Was Language, Expression, and Power.

Jaelaun’s love for fashion started back in middle school, but it became intentional during her sophomore year of college. As a plus size woman, she quickly recognized the barriers that existed in fashion spaces.

“Being a plus size woman, I feel like I had a lot of odds against me,” she explains. “Fashion became my safe place.”

For her, fashion has always been more than clothes.

“Fashion is a form of art. It makes me feel amazing and I wanted other women to feel the same,” she says. “Fashion tells a story, or as I read, your business card. People see that before they see who you are as a person.”

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

That belief fuels her work as a stylist.

“I want to help women curate a wardrobe that fits them and their walk of life.”

That philosophy sits at the heart of her work as a stylist and educator through her platform, The Style BP.

What a Typical Day Really Looks Like

Jaelaun’s days are layered, busy, and very real.

“I work from home for my 9 to 5, but I’m also a new first-time mom, so it looks like a lot of juggling,” she shares.

Between meetings and motherhood, she is refining workshop materials, researching looks, mapping out styling education, and continuing to build Jaè Taj.

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

“As far as showing up, I just show up,” she says. “I no longer put my passion and desires on the back burner. Yes, my 9 to 5 pays the bills, but styling, fashion education, and my workshops fuel and fulfill me.”

Carving Space in a Saturated Styling Industry

One of the biggest challenges Jaelaun has faced is standing out in a crowded fashion and styling space, particularly as a plus size stylist.

“For a long time, I didn’t always see women with my body type represented in the mainstream fashion conversation,” she explains. “That made it harder to find my lane and feel confident about the kind of work I wanted to put out.”

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

Her breakthrough came when she stopped trying to fit into what already existed.

“I leaned into authenticity and built a genuine community around confidence and style for all body types,” she says. “Instead of trying to fit into trends, I focused on showing how to make fashion work for you, highlighting fit, comfort, and individuality.”

Once she grounded herself in that approach, growth followed naturally, along with recognition for inclusive and intentional styling.

Representation Is Visibility with Intention

Representation has shaped every part of Jaelaun’s journey.

“Growing up, I rarely saw women who looked like me, curvy, plus size, and confident, being celebrated in fashion spaces,” she shares. “That lack of visibility made it harder to believe that my style or body type belonged in those conversations.”

For Jaelaun, representation is not performative.

“Representation means visibility with intention,” she explains. “It’s about people being seen and celebrated as they are, not as an afterthought or a box to check.”

With more than 67 percent of women in the United States wearing plus sizes, visibility in professional fashion spaces still lags behind reality. Jaelaun’s work directly challenges that disconnect.

“My goal is to contribute to that visibility, to show that style has no size, and to make others feel seen, confident, and included in the fashion world.”

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

Confidence, Styled from the Inside Out

“Confidence, to me, is embracing my authentic self, my curves, my style, and my voice, without shrinking to fit anyone else’s standards,” Jaelaun says.

She cultivates it through positivity, intentional dressing, and reminding herself that her presence in professional fashion spaces matters.

Through her platform and styling education, she creates space for others to feel that same permission.

“I aim to create visibility and representation that inspires others to embrace their individuality and feel seen,” she says.

Jaelaun’s Plus Size Professional Style Tip

Her advice is grounded and practical.

“Invest in quality basics,” Jaelaun shares. “A few high quality, versatile pieces like tailored pants, a crisp blouse, or a classic blazer become the backbone of countless professional outfits.”

Style does not have to be loud to be powerful. It has to work for your life.

What’s Next for Jaelaun Moses

Curvy Boss Spotlight Jaelaun Moses
Image via Jaelaun’s Instagram: @tajana_jae

Styling Beyond the Closet: Turning Expertise Into Education

For Jaelaun, styling does not stop at client work or visual inspiration. Education is a core part of her mission.

As a wardrobe stylist, she has translated her approach to fit, confidence, and intentional dressing into a fashion ebook designed to help women better understand how to build wardrobes that support their real lives.

Curvy Boss Spotlight: The Style Blueprint E-Book by Jaelaun Moses
Grab Your Copy at TheStyleBP.com

Rather than positioning the book as a trend guide, Jaelaun sees it as an extension of her work as a stylist.

“I want to help women curate a wardrobe that fits them and their walk of life,” she says.

The ebook reflects that philosophy, offering readers access to her perspective beyond one outfit or moment. It allows her to reach women who may not yet be ready for one-on-one styling, but are looking for guidance rooted in confidence, practicality, and self-trust.

Promoting the book, building her community, and continuing to show up consistently are all part of her long-term vision to grow as a stylist and fashion educator, while expanding into spaces like LTKCon and the Amazon Creator Summit.

She describes herself in three words: sarcastic, creative, evolving.

Her favorite way to celebrate a win? “Retail therapy or a Girl Dinner. Caesar salad and espresso martini, please.”

And Jaelaun Moses’ dream dinner guests include a high school friend she lost too soon, Kelly Rowland for her beauty and spirit, and Queen Latifah for paving the way and inspiring generations of plus size women.

Know a Curvy Boss We Should Feature Next?

The Curvy Boss Spotlight exists to celebrate plus size professionals building careers, businesses, and legacies across industries.

If you are a plus size professional, or know someone who should be seen, we want to hear from you.

Apply or nominate a Curvy Boss here:

Because visibility is not optional. It is necessary.

And if you are a plus size model or Plus Size influencer/Creator looking to be featured on The Curvy Fashionista, we see you too! We spotlight models and creators through separate editorial series designed specifically for those lanes.

Models and influencers can explore feature opportunities here:

Plus Size Model Spotlight

Plus Influencer Spotlight

Because no matter the lane, representation matters and there is room for all of us to be seen.

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