Christian Ome’Shun was founded by Atlanta-based designer Ashontay Hubbard, who launched the brand after recognizing the lack of elevated, fashion-forward options available to plus-size women. The label was created with a mission to provide luxury fashion experiences and custom garments specifically designed for curvy bodies rather than adapting straight-size designs. The brand is best known…
Cherri Cheeks is a size-inclusive swimwear brand founded by designer and entrepreneur Cherri. The brand was created to provide fashionable, confidence-building swimwear options for curvy women who have historically been underserved by the swimwear industry. Known for vibrant colors, bold prints, cutout details, and body-celebrating silhouettes, Cherri Cheeks focuses on creating swimwear that encourages visibility…
Chouette Designs was founded by fashion designer Ashley McGinty after years working in the jewelry industry and recognizing how frequently larger-bodied customers were excluded from traditional jewelry sizing. The brand was launched to create beautiful, demi-fine jewelry that truly accommodates a wider range of bodies and identities. Based in San Diego, California, Chouette Designs specializes…
Cee Cee’s Closet NYC was founded in 2015 by Nigerian-American sisters Chioma and Uchenna Ngwudo after recognizing a lack of accessible, contemporary African-inspired fashion and accessories in the U.S. market. What began with handbags and headwraps evolved into a lifestyle brand centered on celebrating African culture through fashion, beauty, and community. The brand is best…
byVINNIK was founded by Suzanne Vinnik, a professional opera singer, photographer, and entrepreneur who launched the brand in 2019 after years spent working within fashion resale communities and observing the lack of luxurious, statement-making fashion available in extended sizes. Based in Los Angeles, the brand creates dramatic coats, kimonos, dresses, suiting, accessories, and occasion-focused separates…
Yitty launched in 2022 as a collaboration between singer Lizzo and Fabletics. The brand approaches shapewear from a body liberation lens offering sizes XS to 6XL with a vibrant expressive aesthetic. Its collections include shapewear bodysuits loungewear and intimates all produced with sustainability certifications and a design ethos grounded in celebrating rather than concealing the…
Founded in 1993, Yours Clothing has become one of the leading plus size fashion retailers in the United Kingdom, with a growing international customer base. The brand was created to address the lack of fashionable, well-fitting clothing available to plus size women, making style accessible without compromising on comfort or affordability. Today, Yours Clothing releases…
TomboyX was founded in 2013 by spouses Fran Dunaway and Naomi Gonzalez after struggling to find clothing that reflected their style and identity. What began as a search for the perfect button-down shirt evolved into one of the most recognized gender-inclusive underwear brands in the fashion industry. Today, TomboyX specializes in underwear, bras, loungewear, swimwear, and apparel designed for people…
Ulla Popken is a German plus-size fashion brand with a history dating back to 1880, when the company began as a family-owned textile business. Over the decades, it evolved into one of the world’s largest retailers dedicated exclusively to plus-size fashion, serving customers across Europe and North America. Unlike many mainstream retailers that later expanded into plus…
Old Navy has been a consistent source for affordable plus size fashion with a size range that extends to 4X across most of its apparel collection. The brand’s denim in particular is frequently cited for delivering genuine extended sizing with inclusive fits across inseams and rises. It continues to offer reliable basics activewear swimwear and…
Girlfriend Collective launched in 2016 with a commitment to making high-performance activewear from recycled post-consumer bottles. Every piece is produced in an SA8000-certified factory and sized from XXS to 6XL ensuring that its minimalist performance aesthetic is available to all. The brand is a reference point in the plus size activewear space for both its…
Good American was co-founded in 2016 by Emma Grede and Khloe Kardashian with a deliberate commitment to inclusive sizing from day one. The brand is best known for its denim which is developed using separate fit blocks for each size rather than simple grade-ups. It has expanded into activewear swim and ready-to-wear while maintaining its…