Ulla Popken

Ulla Popken is a German plus-size fashion brand with a history dating back to 1880, when the company began as a family-owned textile business. Over the decades, it evolved into one of the world’s largest retailers dedicated exclusively to plus-size fashion, serving customers across Europe and North America. Unlike many mainstream retailers that later expanded into plus sizes, Ulla Popken has always designed specifically for plus-size bodies. Rather than grading up straight-size patterns, the brand develops garments with fit, proportion, and comfort tailored to curvier figures. Its collections include everyday basics, workwear, denim, activewear, swimwear, lingerie, and occasionwear, making it a comprehensive destination for plus-size shoppers. Known for balancing timeless wardrobe staples with seasonal trends, Ulla Popken emphasizes quality fabrics, wearable silhouettes, and inclusive fashion that helps customers build versatile wardrobes. Today, the brand continues to operate globally through e-commerce, catalogs, and retail locations while remaining one of the most recognizable names in plus-size fashion.