Mid-range pricing that balances quality and value. Items typically range from $30–$80.
Annee Matthew was established in 2001 by Annee Neo, who began making stylish nursing clothing when few flattering options existed. The woman-owned brand offers maternity and nursing dresses, tops, bottoms, lingerie, sleepwear, and a yoga line, all designed with discreet breastfeeding access and quality, comfortable fabrics that transition through pregnancy and beyond. From a small…
JUNAROSE was launched by Danish fashion giant Bestseller as its first dedicated plus size brand and the curve sister to Vero Moda and Only, designing trend-led, flattering styles for independent, fashion-conscious women in sizes roughly 42 to 54 (up to a 28). In recent years Bestseller folded JUNAROSE into Vero Moda, and the line now…
Founded in 2018 by Vera Moore (with co-founder Nate Johnson), Love, Vera is a Black woman-owned lingerie label built on body positivity and representation. It offers delicate bodysuits, robes, garters, and bra-and-panty sets at accessible prices in sizes through 4X (cups to roughly 44DDD), and is known for its inclusive Nudes collection in shades like…
Hipstik Legwear was founded in 2016 by Laura McGuire (with her husband Jason Clewell) to fix everything wrong with traditional tights, the digging waistbands, rolling, and confusing sizing. Made in the USA by women, Hipstik uses a patent-pending low-rise lace waistband that sits on the hips with a silicone grip, plus a body-shape sizing system…
Pop Up Plus began as a New York pop-up shop concept from Camille Newman, a buying and merchandising veteran of brands like Lane Bryant, who set out to solve the visibility problem in plus size fashion by gathering size-12-and-up designer and indie styles in one place. It grew into its own curated, fashion-forward label of…
Cocomelody is a bridal and occasionwear company that operates through both e-commerce and physical showrooms across the United States and Canada. The brand specializes in wedding dresses, bridesmaid dresses, mother-of-the-bride attire, formalwear, accessories, and custom bridal services. The company has become particularly well known for offering made-to-order gowns and custom sizing options, allowing customers to…
Josephine Swim was launched by designer Marie Jean-Baptiste, the Haitian-American founder of the New York label Rue107, to fill the gap in stylish, fashion-forward swimwear for plus size women. Its debut collection brought edgy, on-trend designs, asymmetrical and polychromatic one-pieces and vintage-inspired printed bikinis, to a market long limited to basic black swim dresses. The…
Glamour Glamour Swim is an independent swimwear label created to address the longstanding lack of stylish, trend-focused swimwear options available for plus-size women. The brand positions itself around the idea that every curve deserves fashionable swimwear and visibility at the beach, pool, or resort. The company became known within plus-size fashion circles for colorful swimsuits,…
Lane Bryant was founded in 1904 by Lena Himmelstein Bryant Malsin, a Lithuanian immigrant and entrepreneur whose original business focused on maternity apparel. As customer demand grew, Bryant recognized the lack of fashionable clothing available for larger women and became one of the first retailers to specifically design apparel for plus-size consumers. The company helped…
Founded in Barcelona in 1984 by brothers Isak and Nahman Andic, Mango grew from a single fashion store into one of the world’s largest international fashion retailers. The company operates in more than 120 markets and is known for contemporary European styling, trend-driven collections, and accessible fashion. In 2014, Mango launched Violeta by Mango, a…
Sweet Bitz was founded by designer and entrepreneur Tiffie Starchild as a fashion and lifestyle brand that merges kawaii culture, geek fashion, pastel aesthetics, and plus-size inclusivity. The brand developed a devoted following among customers seeking clothing that embraces both fandom culture and feminine self-expression without sacrificing size accessibility. The company’s collections feature original artwork,…
Dean of Fashion is an independent plus-size fashion boutique founded by Ashley Dean, a boutique owner, stylist, and influencer recognized for creating one of Memphis’s first dedicated plus-size fashion boutiques. The brand was established to provide stylish, trend-focused clothing options for curvy consumers who were underserved by traditional retail. The boutique offers a wide assortment…