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7 Plus Size Fashion Pioneers Who Rewrote the Rules

Katie Bradshaw by Katie Bradshaw
2 months ago
- Last edited by: Simone -
Reading Time: 8 mins read
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plus size fashion pioneer

CREDIT: Image via CheneseLewis.com

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Plus size people and fashion have made amazing waves in the news and fashion industry. Gone are the days when mumus and tents were the only things a woman above a size 12 could wear. We live in a time where we can celebrate our shape no matter what that shape is, and dress it to the nines!

plus size fashion pioneers
Eyani Couture at FFFWeek 2015

As we rejoice at the progress in plus-size fashion, we must recognize those who forged (and are still forging) the path forward for us up-and-coming fashionistas and others who dare to challenge the status quo. If not for these ambassadors who stared adversity in the face, weโ€™d still be dressing like our grandmothers.

While there are many people making moves within the plus-size industry, these ambassadors paved the way for us when there was no outlet, voice, or medium to make a change.

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7 Plus Size Fashion Pioneers to Know

Emme โ€” Plus Size Supermodel

Emme is a supermodel, television personality, author, lecturer, clothing designer, womenโ€™s advocate, and the first plus-size model to receive a contract with a cosmetics company โ€” Revlon.

Emmeโ€™s mission is to awaken the inner magnificence inherent in each of us. How does she do this? Well, coming from someone who People magazine selected as one of the โ€œ50 Most Beautiful People,โ€ Ladies Home Journalโ€™s โ€œMost Important Women in America, Most Fascinating Women of the Year,โ€ Glamourโ€™s โ€œWoman of the Yearโ€ and Biographyโ€™s magazine 25 Most Influential Women, Emme is a woman who has definitively paved the road for plus size to be viewed as a plus in every sense of the word! Way to keep it confident, Emme!

Catherine Schuller Plus Size Industry Maven

Catherine Schuller

Catherine Schuller has every right to be considered a plus size fashion pioneer as she is an industry maven: a former Ford model, consumer advocate, promoter, marketer, editor (remember Mode?), image consultant (Certified by AICI), author, and entrepreneur. As weโ€™ve said before, โ€œThere isnโ€™t a stone Schuller hasnโ€™t turned over.โ€

She is an expert in the field of style and image, often featured or quoted for major publications and newspapers, and has been the Fashion Expert on many morning shows.

In 2002, after Mode closed its doors, Catherine created Curvestyle: Reshaping Fashion in New York. In addition to this project, Catherine became the Image and Style Advisor of Divabetic: Makeover Your Diabetes. Divabetic is an outreach program targeting women living with, affected by, or at risk of the epidemic of diabetes in the United States.

Catherine Schullerโ€™s latest venture, Curvestyle: Reshaping Fashion, offers promotion and marketing for the plus size/full-figured industry. In addition to Curvestyle, Catherine is a certified professional image consultant, who offers consultation, books, seminars, and resources for and to the industry.

Chenese Lewis Model, Advocate, Host of the Chenese Lewis Show

The Chenese Lewis Show

Chenese Lewis is a plus size fashion pioneer and a mogul in the making. This Curvy, Confident, and Chic Fashionista is making moves in a major way! There isnโ€™t much she hasnโ€™t done. Keynote Speaker, Expert Commentator, Plus Size Advocate, 2003 Miss Plus America, Model, Radio Host, Actress (see Fat Rant 3!), and executive producer! Yes, this ambassador is integral in laying the foundation for plus-size fashion. To add to her success, PLUS Model Magazine deemed her โ€œa leader in the curvy revolution!โ€ย 

With all that she has accomplished in such a short period, there is no reason to question if she qualifies as a plus size fashion pioneer. Chenese is the creator of Hollywood NOWโ€™s Love Your Body Day. This annual event encourages and fosters women of all sizes to gather and celebrate with confidence โ€“ a day of self-acceptance that promotes positive body image.

In 2008, Chenese blessed us with the 2008 Flawless Calendar, a sophisticated and elegant calendar highlighting the beauty of the Curvy, Confident, and Chic Fashionistas through the use of high fashion editorial images.

Nevertheless, Chenese is not finished! March marks the month PLUS Model Radio celebrates one year of Curvyโ€™s existence on the radio! PLUS Model Radio is the voice of PLUS Model Magazine, and encompasses the Curvy lifestyle for the plus-size woman.

Chenese inspires all Curvy Fashionistas to pursue their dreams, thrive in their curves, crave modern fashion, and shape their life on their own terms without apologies. In addition, Chenese attributes her success to โ€œnot conforming to societyโ€™s ideals of beauty but rather showing by example, that you can be beautiful and confident regardless of your size.โ€ Chenese Lewis is the epitome of a Curvy Fashionista.

Gayla Bentley Plus Size Fashion Pioneer

Gayla Bentley is no stranger to the fashion scene. Flash back thirty years, and you will find the passion and goal that inspired this pioneer to establish fashion and style for plus-size women. AS a plus size fashion pioneer, she is dedicated to achieving her goal of fashion not being about size, but style, Gayla Bentley has been on this mission ever since.

With ten years at Saks Fifth Avenue as the Director of The Fifth Avenue Club, Gayla Bentley took her experience and passion for style, and left Saks to begin her business, Cou-Tours, which hosted private, personalized shopping excursions to Paris.

From Cou-Tours, Gayla Bentley formed The Gayla Bentley Fashion Design Group, set out to dispel judgments and stereotypes of plus size fashion. As expected, she encountered opposition, but forged ahead by bringing fashionable, desirable, modern clothing to women of all sizes and shapes.

The Gayla Bentley Fashion Design Group has continually (and successfully) delivered classic and chic fashion with clean design lines that transcend seasonal dressing. She designs clothing intended to be worn for multiple seasons and can be easily worn in more than one way. Her designs and philosophy allow Gayla Bentley to integrate the sizes, so you can shop at the same locations, that no matter what size and/or shape you are. She is accomplishing things that most department stores fail to deliver.

If you can believe this, Gayla Bentley Fashion Design Group has been around since 2001, when plus-size designer fashion was only a dream. Most importantly, she is comfortable and looks like she is wearing the clothes, not like the clothes are wearing her. She has her own style and her own confidence, and it radiates from her.โ€

Gwen DeVoe THE Plus Size Event Coordinator

โ€œCurves at Seaโ€ All White Cruise
FFFWeek Creator, Gwen DeVoe with Models. Photography by XLTribe.com

The Plus Academy, Full Figured and Fabulous, Dangerous Curves- the Tour, and Project Curves. These are the events that have been championed by the host with the most, Gwen DeVoe. With all these events under her fashionable belt, it is no surprise that one would ask: Who is this amazing Curvy, Confident, and Chic diva Gwen DeVoe?

Gwen DeVoe, former plus model, is now a plus model trainer, developer, and manager. In addition to these hats, Gwen is also an advocate and supporter of plus size models on fashion runways.

Not only is she all these things aforementioned, but she is also a highly sought-after motivational speaker on the topics of body image, plus modeling and fashion consultation for plus size women and teens. Gwen DeVoe created DeVoe Signature Events, a full service event production and management company, to serve as a launching pad and home base for fashion events and lifestyle events for the plus size community.

Sharon Quinn THE Runway Diva

The Original Runway Diva, Sharon Quinn

You know herโ€”the beautiful, six-foot, shaved-head Amazon, catwalk queen, and runway walker extraordinaire Sharon Quinn. A former model who gained popularity in the โ€™80s, Quinn was pivotal in breaking stereotypes of plus-size models. Most recognizable from her appearance on MoNiqueโ€™s F.A.T. Chance, Sharon Quinn has rightfully become a pillar and mentor for plus size models.

Quinn also has an advice column, The Runway Diva Says, tailored to aspiring plus-sized models. On her site, she features her personal blogs, samples of her music, and a slide slow of her notable career highlights.

Not only does she fashion an amazing resource for Plus Size models, but she is also in the process of writing her book, The Runway Divaโ€™s Guide to Becoming a Plus-Sized Model (or just looking like one). Most notably, Quinn can also be reached through her popular column in Plus Model Magazine.

Paul McAleer Founder of the Big Fat Blog

You may know the blog, but you may not know the founder of this long-standing blog community. Founded in 2000, Big Fat Blog is the brainchild of Paul McAleer, stemming from his size discrimination research accumulated while in college. The Big Fat Blog (BFB) is the largest fat acceptance blog on the web; encompassing over 3,000 members who have joined in the fight for fat acceptance and fat rights.

Many times quoted as the Grandfather of the Fatosphere, Paul McAleer has authored, facilitated, hosted, empowered, and given voice to those all of us who battle with size acceptance, rights, and discrimination for the plus size person.

While the Big Fat Blog is media focused, its scope has broadened to support the fatosphere with an events calendar, forums, activism, and lots more. In January 2025, Paul expressed to the community that, as of April 1st, BFB would close its doors. To the shock and dismay of the entire community, many halted with disbelief. In the recognition of BFBโ€™s service to its community, The Fat Rights Coalition stepped up to take on the day-to-day operations at BFB.

This list is only the tip of the iceberg. Make sure that you check out the Part Two of the Plus Size Pioneers to know!

Did you know any of these plus size fashion pioneers? Please share your thoughts in the comments below!

Continue Reading

The authorโ€™s content and opinions have not been pre-reviewed, approved or endorsed by Discover.

Tags: Catherine SchullerChenese LewisDiscover x BOMESIGwen Devoe
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Katie Bradshaw

Katie Bradshaw

Katie Bradshaw is a graduate student at New York University studying journalism on the magazine and digital storytelling track. She received her bachelor's degree from Baylor University.

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Comments 16

  1. THE 78' MS. J says:
    16 years ago

    excellent post.

    Reply
  2. MarieDenee says:
    16 years ago

    thank you dahlin! you are a quick read!

    Reply
  3. vesta44 says:
    16 years ago

    I think Coni Crawford should be on that list too. She makes clothing patterns for women who have busts up to 68โ€ณ and hips up to 72โ€ณ. Iโ€™ve looked at her patterns, and while they may not be haute couture, they are something that this 55-year-old super-plus-size woman would make and wear (and if youโ€™re a really good seamstress, some of the patterns could be adapted from casual wear to more formal-type wear).

    Reply
  4. MarieDenee says:
    16 years ago

    *Juping into my google searchโ€ฆ thanks for the tip! Asides from the patterns, does she make clothing?

    Reply
  5. KD says:
    16 years ago

    Wow is all I can say. If people did not know about these individuals they know now!. I must say I was not aware of Gayla Bently but your in depth report educated me enough that I will for sure be blogging about her and her activities.

    Thank Twitter that we discovered one another so that we can share ideas and keep the plus size blogging community going.

    Reply
  6. MarieDenee says:
    16 years ago

    Thank you so much! It is all about sharing knowledge and information. If I horded it, I would not be doing anyone any good! Thanks!

    Reply
  7. Kardo & Krystee says:
    16 years ago

    Wow! I love your Blog!! Your the best sister a girl could have!!

    Mrs. Amore

    Reply
  8. vesta44 says:
    16 years ago

    I donโ€™t know if Coni makes clothing or not, I got the tip about her from another blog I read (canโ€™t remember which one right offhand) and then I went to Butterickโ€™s website to look at the patterns. Iโ€™m going shopping this weekend to see if I can find a couple of them (and the fabric to make them). Iโ€™ve been sewing, off and on, for the last 40 years and have made a lot of my clothing (I made the outfit I wore to my sonโ€™s wedding, it can be seen in my profile pic on my blog).

    Reply
  9. MarieDenee says:
    16 years ago

    Thanks Vesta! I think you may have something in the making! Or at least a side hustle for Etsy! I will most def check out the pics, have you ever shared them on Fatshionista (the community?) They share thier outfit pics all the time!

    Reply
  10. Kristen says:
    16 years ago

    Donโ€™t forget Qristyl Frazier Designs as she always have catered to the plus size woman. I believe her motto used to be No Matter, size, shape or shade she makes and designs clothes for all women to feel and look good in now. I know you recently did am article on her and it was superb! Sometimes she isnโ€™t given enough recognition. But Qristyl has been catering to voluptuous women for years and I know for along time she gave plus size women great fashions even in her leather looks/trends which ended up in The New York Daily News. She does all the work herself but no matter what โ€“ Qristyl strives on giving the plus size woman what she feels is a gift from God (her talent to us) to spread to us curvy girls so we look and feel good every single day without feeling like we have to lose weight if clothes donโ€™t fit us in the stores. Thank you Kristen P.

    Reply
  11. MarieDenee says:
    16 years ago

    Kristen, I would never forget her! This list in no way discounts those who are making it happen at all! Thank you for providing an in depth insight to her efforts and contributions. In my next article, I will address those who are pilars in American plus Size Fashionโ€ฆ She was already on my list! Please stay tuned as I write!
    Thnka you for keeping it Curvy!

    Reply
  12. Kristen says:
    16 years ago

    Thank you Ms. Marie Denee, as you are really making BIG THINGS happen and noticeable in this plus movement, keep up the great work, we need you.

    Reply
  13. MarieDenee says:
    16 years ago

    Thank you very much, your words are encouraging! You bring a smile to my face!

    Reply
  14. website says:
    16 years ago

    Thank you so much Miss Dโ€ฆ
    very honored to be with such blessed women who have used their voice and stood up for what what god given and made it their business to grab a hold of the woman next to them and lifted them up with their words and ACTIONS.
    my hat is off to you for highlighting the accomplishments of these fine women and the other bloggers for highlighting not only your words but the words of other women who boldly go where others refuse to.
    keep it up my sisters, NEVER ever let up the fire within you to be who you are.
    If you dont use it, you loose it.
    Good health and continued blessings always,
    Emme
    Twitter: @emmestyle

    Reply
  15. Renee says:
    16 years ago

    What about Jennene Biggins of the Voluptuous Woman Company โ€“ http://www.volupwoman.com โ€“ Founder of the Voluptuous Bath Wrap who has worked as an advocate for plus size women since 1997.

    Reply
  16. Davalos says:
    16 years ago

    gr8 list but u forgot 1 of the good ones, Fawn. Plus size model, actress & best of all award winning songwriter & recording artist nominee for best album & single this year. Make that 2 good ones. Adele. Where is the honor & love 4 these 2 powerful women? Add 2 ur list or re-do it.

    Reply

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