I have been sitting on this for a while and I am so honored and excited to share! On a mission to deliver a new fashion perspective and a youthful perspective to its department, Nordstrom embarked upon creating a new brand- but they wanted to make sure they got it right. So, a few months ago, I was contacted by Nordstrom- along with a few other leading plus size bloggers to work with them on their new collection, Sejour.
After sending in our measurements-quite detailed, Nordstrom sent out samples to us for review, asked for our thoughts, and initiated direct feedback with their designers to bring this new line to their more forward Encore shopper. Excited and nervous (because I wanted to love them), I agreed to participate- I man hey, what better way to help develop the selections available to the plus size woman!
Before I go into detail about the pieces I received to test out, let me tell you more about Sejour:
What is Sejour?
Nordstrom recognizes that plus-size women deserve more on-trend, in-store and online choices, and is pleased to announce its new plus-size brand with modern styling called Sejour.
The brand is designed to meet the needs of the modern customer while still offering the core styles that our customers love. They will launch with a dedicated plus-size design and technical team to ensure great fit and meet the styling needs of fashionable women.
Sejour will be carried in sizes 14W- 24W, and 1X-3X, primarily in a curvy fit. The collection will feature great looks for layering with wonderful fabric manipulation and fun textures, sequins, beading; all sorts of stylish embellishments for the season and will provide versatile pieces for maximum wearing occasions, from weekend to work and evening to holiday.
My thoughts on the collection:
I received quite a few new classic staples for my wardrobe. Thank mom, who shot my looks! I incorporated some of my favorite pieces with the Sejour Collection to show you how I would wear the collection.
While I wait on the second delivery, I know there are some pieces I would most definitely snatch up! The Sweater, Lace top, side zip pants and the leggings- these give me options and flexibility within my wardrobe! Not only that, but they speak my fashion language. The other pieces- the sequin tank, and the gold top- not so much. However, this is only from my personal style.
What I can say is that the fabrication, cuts, and shapes of the collection were spot on! I was loving the softness of the cottons! Like Butter for me! 🙂 Especially the leggings!
WOULD I SHOP THE Sejour Collection?
For updated, contemporary, and fun classics, occasional playful tops, and for my love of knits, so far, I am liking….
This is not the Faith 21 line, ASOS Curves, or Evans type of collection. This collection is a bit more sophisticated with fun pieces sprinkled throughout! On trend classics and shapes that often elude us, when we want an everyday chic look!
Available exclusively in the Encore department beginning the first through second weeks of November, Sejour will launch in two phases with the first roll-out in November, and in the Spring of 2011, the full collection will be available in pocket friendly pricing from $28 to $200.
What do you think so far?