Cookie Johnson debuts CJ by Cookie Johnson- Her New Denim Line

I was over perusing Denimology, and to my surprise, I read that Cookie Johnson, Magic Johnson’s wife, has started her own premium denim line, CJ by Cookie Johnson. Aimed for women with real curves, her line goes up to a size 18 and is carried only at Nordstroms.

If you are looking for a great pair of plus size jeans, happen to be an inbetweenie, or just want to see what Cookie is up to, please read on to gain more insight into her new brand!

Cookie Johnson debuts CJ by Cookie Johnson

Cookie Johnson, wife of sports legend and community philanthropist Magic Johnson, is adding an all-star entrepreneur to her resume with the debut of her new denim line Cj by Cookie Johnson. She has chosen to partner with denim legend Michael Glasser, founder of 7 for All Mankind jeans and current owner of Rich and Skinny.

An avid shopper who could afford to buy any fashion line – Cookie watched the denim market for years, frustrated that there wasn’t anything that fit her well. After hoping someone would get it right, she decided she would fill the void herself.

Cookie Johnson graduated from Michigan State University with a Bachelors in Retail, Clothing and Textiles and worked in the industry for seven years.

Now she has released her line, which is designed for women with real curves. Priced at $145 to $196 a pair, this collection features clean lines that work on any woman. I especially like their boyfriend jean with a darker wash than we are used to seeing!

You can find CJ by Cookie Johnson at Nordstrom.

Wanting to see more? Take a peek below! Do you like them? Do you think she will extend her sizing?


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As The Curvy Fashionista editors, we write about stuff we love and we think you'll like too. The Curvy Fashionista often has affiliate partnerships, so we may get a share of the revenue from your purchase.

Written by Marie Denee

I am the Editor in Chic of The Curvy Fashionista. Often goofy. Forever emo. Always a Virgo. You can find me somewhere grooving to 90s R&B.

What do you think?


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  1. Why is it that jeans have to cost soooo much! For something that is supposed to be weekend and casual wear we are starting to pay an awful lot for denim. So now, not only can we not find our size we can't find jeans that we can afford. It almost makes me hate shopping now. Thanks Cookie great idea but you didn't help the situation.

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