Indie activewear brand, Superfit Hero released a new line of leggings, crop tops, and bike shorts in happy and bright tropical hues to make a statement. The brand wants to expand and energize the color palettes typically used for plus size fashions (especially in athleticwear).
The Los Angeles-based activewear brand is well known for its body-inclusive products and mission. With activewear designed for athletes (and non-athlete) sizes L – 7XL, they make it a point to celebrate bodies as they are, not as they “should” be.
Have you noticed that most activewear made available to plus size people are the usual drab colors? Black, navy blue, shades of gray aplenty! But what if you don’t want to blend in while you are on the move? People of all sizes deserve to have the option of bright, happy hues when it comes to activewear, too!
If you want to radiate good vibrations, this SuperBright collection will do the trick! Available in a crop top and your pick of either bike shorts or leggings, this collection can be worn as a matching set or mix and match for even more colorful goodness! I love that the contrast stitching on each piece allows for seamless mixing and matching!
“Many people don’t realize that as plus size shoppers, we are almost always limited to dark, drab colors. When brands do include plus sizes, they usually only offer us black, gray and navy. We want to have fun too!”
says Carrie Beth Langham, Superfit Hero product manager.
The new SuperBright collection is available in Neon Coral, Marigold, Turquoise, and Jade.
“We’re so excited to bring these bright, bold colors to our customers with the amazing plus size fit they know and trust from Superfit Hero.”
says Carrie Beth Langham, Superfit Hero product manager.
Want to Grab a Colorful SuperBright Superfit Hero Set Of Your Own?
The Superbright collection is available in sizes L-7X and can be purchased on Superfit Hero’s website here.