Brand is currently active and selling. Collections are available and the brand is accepting new customers.
TomboyX was founded in 2013 by spouses Fran Dunaway and Naomi Gonzalez after struggling to find clothing that reflected their style and identity. What began as a search for the perfect button-down shirt evolved into one of the most recognized gender-inclusive underwear brands in the fashion industry. Today, TomboyX specializes in underwear, bras, loungewear, swimwear, and apparel designed for people…
Torrid launched in 2001 as a Hot Topic spinoff and quickly became a standalone force in plus size fashion. The brand is best known for its personality-driven collections including licensed prints graphic tees lingerie activewear and denim. With sizes 10 to 30 and a growing brick-and-mortar presence it speaks directly to a younger plus size…
Tuesday of California is a contemporary womenswear brand inspired by the laid-back lifestyle and effortless style associated with California. The brand focuses on creating elevated wardrobe staples that balance comfort, versatility, and modern design, making them suitable for everyday wear. Its collections feature easy-to-style separates, dresses, knitwear, and casual essentials designed to transition seamlessly from work…
Ulla Popken is a German plus-size fashion brand with a history dating back to 1880, when the company began as a family-owned textile business. Over the decades, it evolved into one of the world’s largest retailers dedicated exclusively to plus-size fashion, serving customers across Europe and North America. Unlike many mainstream retailers that later expanded into plus…
Unique Vintage is a California-based fashion brand founded in 2000 with a mission to make vintage-inspired fashion accessible to everyone. Drawing inspiration from the glamour of the 1920s through the 1960s, the brand offers retro silhouettes updated for modern wardrobes and a wide range of body types. Best known for its swing dresses, pin-up styles, and…
Founded in 2005, Swimsuits For All set out to change the swimwear industry by proving that fashionable swimsuits should be available in every size, not just a select few. The brand quickly became a leader in inclusive swim fashion, offering an extensive assortment of silhouettes designed to support a wide variety of body shapes, preferences,…
Sydney’s Closet was founded specifically to serve the plus size prom and formal wear market. The brand carries sizes 12 to 36 in gowns cocktail dresses and occasion-ready styles making it a key destination for teen and young adult plus size shoppers who are underserved by mainstream formal wear retailers. Its broad size range and…
Smart Glamour was built around a made-to-order model that removes the size ceiling entirely. Every piece is made to the customer’s measurements meaning there is no maximum size and no compromise on fit. The brand’s commitment to representing diverse bodies in all its marketing and its refusal to operate within standard sizing conventions make it…
Summersalt was founded in 2017 by Lori Coulter and Reshma Chattaram Chamberlin with the goal of reimagining swimwear through better fit, thoughtful design, and sustainability. Using more than 1.5 million body measurements from over 10,000 women, the brand developed its signature fit process to create swimwear designed around real bodies rather than traditional fit models. Originally launched as a swimwear brand,…
Superfit Hero was founded in 2015 by Micki Krimmel with the mission of creating performance activewear that truly fits plus-size bodies. After listening to customer feedback, the company made a groundbreaking decision in 2020 to discontinue straight sizes and focus entirely on serving plus-size customers, expanding its range to sizes L–7X (US 12–42). Unlike many activewear brands that simply…
SKIMS was founded in 2019 by Kim Kardashian, along with co-founders Jens Grede and Emma Grede. The brand launched with the goal of reinventing shapewear by offering solutions that prioritize comfort, fit, and inclusivity across a broad spectrum of skin tones and body sizes. Initially recognized for its sculpting shapewear, SKIMS quickly expanded into underwear, bras, loungewear, sleepwear, swimwear, and apparel. The…
Savage X Fenty launched in 2018 with Rihanna’s stated mission to make lingerie for every body. The brand offers bras through a 46H cup and lingerie apparel and loungewear up to a 4X making it one of the most size inclusive intimates brands in the market. Its runway shows and campaign imagery set a new…