Curvy Fox

Curvy Fox was founded by Christina Howell with the vision of empowering plus-size women through elevated fashion designed specifically for curvier bodies. Created as more than a clothing label, the brand describes itself as a movement that encourages women to challenge traditional beauty standards while embracing their individuality and confidence. The brand gained attention through its collections of contemporary ready-to-wear and swimwear, offering body-conscious silhouettes, bold prints, and sophisticated designs intended for professional women who wanted fashion that celebrated rather than concealed their curves. Unlike many retailers that simply graded up straight-size garments, Curvy Fox emphasized fit, comfort, and proportion throughout its collections. Curvy Fox debuted collections such as Ego Trip, showcasing modern swimwear alongside dresses and separates designed to transition from vacation to everyday wear. The label focused on creating versatile pieces that combined luxury aesthetics with wearable comfort while promoting body confidence through inclusive marketing. Today, Curvy Fox continues to operate as an independent fashion brand, offering curated apparel that reflects its mission of providing wearable confidence and stylish options for plus-size women.