The Curvy Fashionista (TCF) was founded in 2008 by Marie Denee, a trailblazing voice in the plus size fashion industry. What started as a blog has evolved into a leading digital media publication dedicated to plus size fashion, beauty, and lifestyle content.
TCF is powered by a team of experts passionate about delivering the latest in plus size fashion news, shopping guides, trend reports, and industry insights. Together, we strive to create a space where plus size individuals feel seen, heard, and celebrated.
At TCF, our main goal is to deliver insightful, accessible fashion, beauty, and lifestyle content tailored for plus size individuals, empowering them with the latest trends, styling tips, and industry news. Our content is designed to inform, inspire, and celebrate the plus size community with engaging, well-researched, and high-quality articles. We maintain high editorial standards to ensure our readers receive valuable, authentic, and trustworthy information.
Our Editorial Process & Team
The editorial team at TheCurvyFashionista.com is composed of seasoned fashion, beauty, and lifestyle experts, led by founder and industry trailblazer Marie Denee. Our team includes dedicated writers, editors, and content creators with extensive experience in plus size fashion, style trends, beauty, wellness, and digital media.
Our team consists of true industry insiders who are deeply engaged in the plus size fashion space. We are passionate about amplifying plus size voices, staying ahead of trends, and fostering an inclusive community where style has no size limits. TCF is For Us, By Us.
Content Submission & Approval Process
Our highly skilled editorial team carefully curates every piece of content published on TheCurvyFashionista.com. Each article goes through multiple phases of our editorial process, including thorough fact-checking and review, ensuring accuracy, integrity, and the highest quality standards.
Contributors, whether in-house or guest writers, must submit content ideas or drafts for approval before publication. Each submission goes through an internal review to ensure it aligns with our editorial vision, SEO strategy, and audience interests.
Fact-Checking & Credibility
Accuracy is paramount. Writers must verify all information before submission. Sources should be reputable, such as brand press releases, designer interviews, and industry reports. Any statistics or claims should be backed by credible sources, and links to references should be provided where appropriate.
Every article undergoes multiple layers of editing before publication. This includes checks for grammar, clarity, tone, and alignment with TCF’s brand voice. The editorial team also ensures the content is visually appealing, incorporating high-quality images, embeds, and proper formatting.
Updating & Maintaining Content
To ensure accuracy and relevance, The Curvy Fashionista periodically updates older content. This includes refreshing outdated information, updating internal links, and improving SEO elements as needed.
How The Curvy Fashionista is Funded
Running a leading digital media platform like TheCurvyFashionista.com, which serves thousands of plus size fashion lovers each month, requires a significant investment—both in maintaining a seamless user experience and producing high-quality, engaging content.
Our team works hard to bring you the latest in plus size fashion, beauty, and lifestyle, creating in-depth shopping guides, trend reports, expert interviews, and exclusive industry insights—all available for free.
So yes, we must generate revenue to keep TCF thriving. Below are the two primary ways we fund TheCurvyFashionista.com.
Affiliate Revenue
At TheCurvyFashionista.com, we earn referral commissions when you purchase products from brands we recommend.
Transparency is key. If an article includes affiliate links or sponsored content, it must be clearly disclosed to maintain trust with our readers. Sponsored posts will be labeled accordingly, and editorial integrity will always be upheld.
However, our recommendations are always based on quality, value, and relevance to our plus size audience. We only feature products we genuinely believe in, thoroughly research, and, whenever possible, personally test. All opinions are our own, and we never accept payments in exchange for positive reviews.
This revenue model, known as affiliate marketing, is used by many of the biggest brands and websites. It allows us to continue delivering high-quality, free content while keeping TCF running.
For full transparency, you can read more in our Disclosure Policy.
Display Ads
In addition to affiliate partnerships, TCF generates revenue through display advertising. These ads allow us to keep our content free for readers while covering the costs of running a leading digital media platform.
From site maintenance and hosting to paying our talented team of writers, editors, and content creators, ad revenue plays a crucial role in sustaining TCF’s ability to bring you the latest in plus size fashion, beauty, and lifestyle.
We carefully manage the types and placement of ads to ensure they don’t disrupt your reading experience. While ads are a necessary part of keeping TCF thriving, our commitment remains the same—to deliver high-quality, engaging, and empowering content for the plus size community. Your continued support helps us keep TCF growing and evolving!
Welcome to The Curvy Fashionista
The Curvy Fashionista is more than just a website—it’s the premier destination for plus size fashion, beauty, and lifestyle, where curves are celebrated, style has no limits, and the future of fashion is inclusive.
We believe that with the right style inspiration, insider tips, and shopping guides, you can embrace your curves with confidence and take up space in the fashion world like the powerhouse you are.
As we continue to grow and evolve, we’re excited to bring you even more trend-driven content, exclusive brand spotlights, and game-changing industry insights. Get ready for an even bolder, more stylish, and empowering experience—because at TCF, the best is yet to come!
If you’re new here, make sure you subscribe to our newsletter and know that we’ve got plenty of fun resources to get you started:
- TCF Style Guides – Need outfit inspo? Our fashion guides help you navigate trends, seasonal must-haves, and styling tips made for curves.
- Plus Size Shopping Finds – We scout the best plus size brands, collections, and deals so you can shop smarter, not harder.
- Beauty & Wellness for Curves – From skincare to self-care, we’ve got beauty and wellness content tailored to your needs.
- Designer Spotlights & Brand Features – Stay ahead of the curve with our deep dives into the brands and designers shaping plus size fashion.
We’re always looking for ways to serve our community better, so if there’s something you’d love to see on TCF, let us know!
Thank you for being part of The Curvy Fashionista family—your support fuels everything we do, and we can’t wait to keep bringing you the best in plus size fashion and beyond!
