As By Df

Timeless elegance meets ethical craftsmanship


Brand Snapshot


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At a Glance

AS by DF is a contemporary ready-to-wear label founded in 2009 by Ecuadorian-born Latina designer Denise Fócil, best known for sustainable leather jackets and edgy elevated essentials. The brand launched a curve range extending through a 3X (18/20) and uses recycled and upcycled leather. Its mission centers on inclusive, eco-conscious design.

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Brand Attributes

About The Brand

About As By Df

Denise Fócil founded AS by DF in 2009 with a single goal: to craft the perfect leather jacket, sustainably. The brand has grown into an elevated contemporary collection of leather essentials, dresses, tops, and separates known for its edgy-luxury sensibility and masterful leather craftsmanship, much of it using recycled or upcycled leather. AS by DF extends its assortment into a curve range (through roughly a 3X) and pursues environmentally conscious production, including a stated ambition toward carbon-negative operations — pairing inclusivity with sustainability across the line.


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A closer look at the sizing range, fit focus, and specialty details that shape how this brand serves plus size shoppers.

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