TCF FASHION INDEX / BRAND PROFILE

Aerie

Unretouched inclusive intimates and everyday basics.

  • Size Range Up to 32
  • Price Tier Accessible
  • Category Intimates, Loungewear, Swimwear
  • Status Active

At a Glance

Launch Year 2014
Region United States

Why You'll Want to Know Them

Aerie is American Eagle's inclusive intimates and lifestyle brand carrying sizes XXS to XXXL. Known for its no-retouch policy and body-positive campaigns it is a mainstream reference point for inclusive intimate apparel.

SIZING + FIT INTELLIGENCE

Sizing & Fit Details

SIZE RANGE Up to 32
KEY ATTRIBUTES
Body Positive Size Inclusive

About Aerie

Aerie launched its no-retouch campaign in 2014 and has since become one of the most visible advocates for body positivity in mainstream retail. The brand carries intimates swimwear activewear and loungewear in sizes XXS to XXXL and has consistently featured diverse body types in its visual campaigns. Its accessible price point and broad size range make it a high-traffic destination for plus size intimate and casual apparel shopping.

SHOP THE COLLECTION

Shop Aerie

Go straight to the source for Aerie's full collection.