TRU DIVA is Curvy, Conscious Clothing for the Fashion Forward Woman.

TRU DIVA DESIGNS by VERONICA L. is a plus- sized womenswear collection inspired by the beauty of "Real Curves". With a myriad of fashion for the plus sized woman, TRU DIVA is the-epitome of on trend sophistication, style, and confidence.

Accentuating a woman’s contours, and creating flattering lines is only part of the designer’s recipe, her decidedly contemporary designs are characterized by an exquisite attention to detail, impeccable construction and use of rich luxurious fabrics.

“My main inspiration was, going to department stores and boutiques, finding ill fitting, lack luster garments.  They weren’t sexy and, the fabrics didn’t flatter the curvy form. When women wear TruDiva, I want them to feel confident, and sophisticated.”

Empowered with an innate talent of fashion design, Veronica Lipscomb is making her dream a reality. With encouragement from friends, she began to design her own clothes and became a stylist catering to a plus-size clientele.

Many women would approach her about where she purchased her clothing. Once it was discovered she was the designer, they would request the same outfit for themselves. Through TRU DIVA, Veronica offers an alternative style to a limited market of fashion conscious clothing for plus size women.