Welcome to another edition of Style & Scopes, your monthly plus size style horoscope!
You know, blogging five years ago was entirely different than it is today. Today, there are far more bloggers in this space, blogging is my livelihood, I am an LLC, I have grown by leaps and bounds, and most importantly: I NEVER SAW myself doing what I am doing now. So I reflect with you today on the Day I Started Blogging!
What was I thinking?
Haha. I had a different plan that I thought my blog would take me… I wanted to open up a physical boutique, so I eagerly started an online store that required more than just I could dedicate to it. I had done all the research and thought it would be a fabulous idea to start my business online- I thought I was She-Ra! The blog was a space for me to gather and provide resources and it was growing… BUT. I had no team, no interns, and my blog was taking off.
So what was I to do? Quietly I closed my online doors and refocused my energies into my blog. I had no idea where this would go, but I had an inkling that there was something here… something that I could build, grow, nurture, and develop! But I had NO clue what I was in for.
What Was I thinking?
How was this thing going to work for me? How was I to pay rent? Buy Groceries? Utilities? Bills? This transition from losing my job into entrepreneurship was a rocky one. A mind shift, an ambition, vulnerability, a risk, multiple prayers, and convincing those close to me that I am not crazy or delusional.
Carefully I crafted my strategy or plan- I knew WHAT I was going to do, the tone, the content, the positioning, but I did not always know the HOW, that one can easily google today. Monetization? I hadn’t the clue nor did I understand how google adsense was going to make it. I knew enough from business and marketing to know that there was something here, but how did I do this and stay authentic to self and my readers?
I wasn’t an outfit blogger, not a magazine, and at that time, lifestyle blogging was still being defined or recognized- just not by many… I randomly shared my personal style, but nothing like I do now… plus at 27, I was going through an interesting point in my life, so I noticed my laid back boho loves had an interesting reflection of my life at that time… in Oakland. Ahhh, gotta love those personal transitions.
What Was I Thinking?
I am still on a path. Was it what I thought five years ago? HELL NO. It is better. Looking back, I have become such a well-rounded woman who never knew her own strength, until now. I take crazy risks, play around with my personal boundaries, and I still dream…
I still believe in my original dream: to own a physical boutique, curating the items I so glowingly talk about here on my blog. My path was just different from what I was thinking and had planned. Interestingly enough, as a Virgo, we like to plan things and one of the hardest lessons I had to learn was to let go…
So, there you have it. What I was thinking and what I think now in respect to the Day I Started Blogging.