We are back with day two of plus size swimwear this week, on TCF! Are you ready for more swim??? Well, y’all know we love us some ELOQUII, right?! Most recently, the plus size retail brand launched its plus size wear to work collection. Now, we’re dipping our toes into the pool because ELOQUII just launched a fire Spring 2018 campaign featuring its Hot Tropics swimwear collection!
Starring plus size model and influencer, Paloma Elsesser, the “So Good You’ll Want to Wear it Anywhere” campaign features Paloma in various unlikely places wearing a swimsuit — but that’s the point!
The swimwear is so fashionable, you’ll want to find an excuse to show it off anywhere and everywhere.
Paloma’s digital campaign comes in three parts: “Movie Night,” “Page Turner,” and “Laundry Day.” Filmed in NYC, we follow Elsesser watching movies with her girlfriends, reading an epic novel at a coffee shop, and handling her laundry all while wearing the Hot Tropics swimwear line. Those lucky enough to witness her flyness make sure to tell her, too! From the pizza delivery woman to the barista!
Cute, right?!?! So, do you want to see the full collection?
Of course you do!
ELOQUII’s swimwear is so functional and versatile, you can wear it both in and out of the water. But let us show you, rather than tell you!
The Eloquii Hot Tropic Plus Size Swimwear Campaign
The One-Piece Swimsuit with Tie Front is super cute and if I’m feel like showing a bit more skin to do a two-piece, that Ruffle Strap Bikini Top is giving me asymmetrical flyness!
For this collection, you can score an Eloquii bathing suit or bikini from about $60 – $120. Ohhh and if you did not know, for this collection and beyond, Eloquii serves up fabulousness for sizes 12-28!
The entire “So Good You’ll Want to Wear it Anywhere” campaign is directed by award-winning Vince Peone and features and all-female cast. Plus, the aesthetics are super pleasing to the eye and creative in a way that makes it stand out from most straight-by-the-numbers digital campaigns.
Ohhh and here is another fun video of the campaign!
I am loving these short videos of the campaign!
Shop ELOQUII’s Spring 2018 swimwear at eloquii.com!
What do y’all think of the new ads? Do you have a favorite campaign spot? What about your favorite swimwear piece? We’re ready to dive into the comments!
If you are looking for more plus size swimwear, make sure you check out these 21 plus size swimwear brands!
Tonja Renée Stidhum is a writer/director made of sugar and spice and everything rice. She has the uncanny ability to make a Disney reference and a double entendre in the same sentence.