Remember a while back, when I shared with you the Simply Yours contest, Brief to Bra? Well, today they announced a winner, the designs, and the concept! With over 100 entries, three finalists were chosen, and the finalist was chosen via Facebook!
Simply Yours fashion a complete collection of plus size shape wear, from bras, corsets, slips and knickers, swimwear to nightwear. Their sizes range from 30-50 with cups A-JJ and up to 56 and K and L in selected styles!
What was the From Brief to Bra contest?
Following Gok Wanâ€™s belief that lingerie must have the Va Va Voom factor, plus size lingerie specialist Simply Yours decided to give the women who wear its lingerie the chance to decide what they want to wear.
So who won?
Nearly 400 people voted on their favourite design and the lucky winner is 38 year old Christine Pipes, from Consett, County Durham, a teacher at Newcastle Royal Grammar School in Jesmond, Newcastle.
Christineâ€™s delectable cupcake design was inspired by a set of retro mugs she had recently purchased and cupcakes a student had baked for her schoolâ€™s charity week.
Christine says: â€œThe appeal of cupcakes in the retro design and the feminine pastel shades which are subtle but still vibrant. My aim is to find a balance between the comfort and practicality of everyday wear and the elegance and femininity that all women should embrace.â€
Christineâ€™s designs will come to life and sold in the Simply Yours catalogue and online at Simply Yours. Christine is the lucky winner who gets to be directly involved in the development of the lingerie set, working with expert designers and lingerie buyers from the Simply Yours team, from the materials sourcing stage right through to the final product photo shoot! How amazing is that!!!
You can catch Christineâ€™s whole production process on Simply Yours From Brief to Bra fan page on Facebook!