You know, blogging five years ago was entirely different than it is today. Today, there are far more bloggers in this space, blogging is my livelihood, I am an LLC, I have grown by leaps and bounds, and most importantly: I NEVER SAW myself doing what I am doing now. So I reflect with you today on the Day I Started Blogging!
What was I thinking?
Haha. I had a different plan that I thought my blog would take me… I wanted to open up a physical boutique, so I eagerly started an online store that required more than just I could dedicate to it. I had done all the research and thought it would be a fabulous idea to start my business online- I thought I was She-Ra! The blog was a space for me to gather and provide resources and it was growing… BUT. I had no team, no interns, and my blog was taking off.
So what was I to do? Quietly I closed my online doors and refocused my energies into my blog. I had no idea where this would go, but I had an inkling that there was something here… something that I could build, grow, nurture, and develop! But I had NO clue what I was in for.
What Was I thinking?
How was this thing going to work for me? How was I to pay rent? Buy Groceries? Utilities? Bills? This transition from losing my job into entrepreneurship was a rocky one. A mind shift, an ambition, vulnerability, a risk, multiple prayers, and convincing those close to me that I am not crazy or delusional.
Carefully I crafted my strategy or plan- I knew WHAT I was going to do, the tone, the content, the positioning, but I did not always know the HOW, that one can easily google today. Monetization? I hadn’t the clue nor did I understand how google adsense was going to make it. I knew enough from business and marketing to know that there was something here, but how did I do this and stay authentic to self and my readers?
I wasn’t an outfit blogger, not a magazine, and at that time, lifestyle blogging was still being defined or recognized- just not by many… I randomly shared my personal style, but nothing like I do now… plus at 27, I was going through an interesting point in my life, so I noticed my laid back boho loves had an interesting reflection of my life at that time… in Oakland. Ahhh, gotta love those personal transitions.
What Was I Thinking?
I am still on a path. Was it what I thought five years ago? HELL NO. It is better. Looking back, I have become such a well-rounded woman who never knew her own strength, until now. I take crazy risks, play around with my personal boundaries, and I still dream…
I still believe in my original dream: to own a physical boutique, curating the items I so glowingly talk about here on my blog. My path was just different from what I was thinking and had planned. Interestingly enough, as a Virgo, we like to plan things and one of the hardest lessons I had to learn was to let go…
So, there you have it. What I was thinking and what I think now in respect to the Day I Started Blogging.