I have been familiar with this modern vintage online store for a while, and featured them before… and when they popped up in my newsfeed on Facebook; I had to head over to check out the brand, their current offerings, and what they had in store…
Turns out, they had quite a few playful options that had me intrigued! But first, let me share with you what Ruche is, because quite frankly, I love their story!
What was a hobby back in 2005 turned into a dream come true in 2008. Ruche was founded in 2008 by husband and wife team- Mai Olivo and Josh Olivo. For them, Ruche is “a vintage inspired boutique with a modern touch. Ruche is a collaboration of everything that has inspired us from fashion, photography, design, and lifestyle.” Mai always had a difficult time finding affordable and unique clothing that was “her” style and this was impetus for RUCHE.
What is even cooler, is that they have a fun, fashionable, and accessible plus size range! Great prices, looks that will transition well, and silhouettes that we could always use in our closet! Don’t believe me?
Here are a few of my current favorites:
Ruche also has a great inspirational blog, a special section of all of their well-curated lookbooks, and cute Blogger Family! In addition, Ruche is quite the social bunch with accounts on Twitter, Facebook, Tumblr, and Pinterest!
Are you a Fan of RUCHE? Have you shopped there? Is Modern Vintage your style? Sound off, I want to know!