Working out and lounging around never looked so good.
We believe that all women want the same thing, fashion-forward, quality clothing that performs at the highest levels in athletic endeavors – Jen Wilder
As a Cali girl, my life is a bit laid back. As a blogger, five times out of ten, I am still in my PJ’s when blogging, the other half, I am in lounge clothes. My life and personal style is pretty easy, and I like my clothes the same way!
When I first caught wind of Cult of Cali, maybe a month or so ago, I was already hooked and sold. However, after the launch of their collection that I got up close and personal with on Saturday, I think KNOW I need quite a few items from the collection! And she fashions sizes from an 8 up to a 30!!!!
But before I show and share this with you, let me tell you about Cult of California. Focusing on plus size athletic wear, Cult of California is a LA based brand founded by the eccentric and spunky Jen Wilder. Jen Wilder is NO stranger to fashion. As a graduate of the Fashion Institute of Design and Merchandising , Jen Wilder has been designing for the likes of Laundry by Shelli Segal, Forever 21, Bebe, BCBG, Marciano and Guess for the past 10 years! SO, this woman knows her way around a contemporary fashion cut!
The Cult of Cali Fave Picks!
“As a designer it has always been a goal of mine to offer high quality, well-made and thoughtfully designed clothing to all the women who are my customers. Cult of California strives to provide the most contemporary styling at an affordable price to keep you looking and feeling like the goddess that we know you are!” Jen Wilder
In addition to her active wear collection, Cult of California fashions a contemporary range called the Inner Circle- a capsule collection reflecting the direction of where plus size fashion and the consumer is headed!
With the launch of her collection, you can purchase Cult of Cali pieces right now for pre-order and will ship August 20th! SO before it sells out, you may want to get to it! You can keep in touch with them by liking the Cult of California Facebook page and join their conversations on Twitter!
What do you think? Are you a Fan?? I know what I love and want- but I want to hear what you are dying for!